Ever found yourself in a sales conversation that felt forced or awkward? I’m pretty sure we’ve ALL been there. But the good news is that there are a few simple tweaks that can help you turn any sales convo (even if you hate having sales convos!)… … into an amazing opportunity to build a genuine … Read more
Ever feel like your social media content is a shot in the dark, hoping it’ll resonate with your audience? Turns out, you don’t have to leave it to chance. In my last post, we talked about how to use your audience insights to craft compelling copy for your marketing efforts (and I even shared a … Read more
You know how sometimes when you go to write your emails, landing pages, or social media content, your brain turns into one of those cymbal-banging monkey toys? It’s the worst to be sitting down at your computer — especially when you’re short on time — and then end up staring at the screen without getting … Read more
Ever felt like a certain product or program “spoke to you” and you just HAD to buy it? Well, I’m about to show you how to do that with your OWN offers 💥 Over the last week, I’ve shared a few different ways to get inside your audience’s head through surveys and noticing what kind … Read more
You know how when you first start dating someone, you pay extra close attention to clues about what they like and don’t like? Building a relationship with your audience is a lot like that. Last week we established that the easiest way to know what your audience wants is to ask them with a survey. … Read more
Can I let you in on a hot tip? 🔥 Copywriting legend Eugene Schwartz once said, “Great copy isn’t written, it’s assembled.” Here’s what this means for YOU… If you’ve ever found yourself wondering what in the world your audience wants… Or what to say to them to get them to convert into paying clients … Read more