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Latest Blog Posts


How to create REAL urgency for your offer

In my last few posts, I’ve been talking all about what makes an “irresistible offer” and how to improve an offer that’s not converting. So far, we’ve covered how to know if you’re discounting or giving away too much, and how to make sure you’re showing the right offer to the right audience. And today? … Read more

Getting this wrong can kill a great offer

This week we’re talking about what makes an “irresistible offer.” And while we could dive deeper into more details like pricing, social proof, and creating urgency around your offer (which we’ll get to in later emails!)… None of that matters if you’re putting your offer in front of the wrong audience. This is a conversion-killer, … Read more