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Latest Blog Posts


How To Repel Tire Kickers…

How do you avoid building an audience of tire-kickers and discount-seekers? Let’s talk about it… My email yesterday talked about how people in different stages of your sales funnel require different messages (which you can check out here). And, I mentioned in my PS that if you’re struggling to attract people who are ready and … Read more

The Epic Power Of TIMING

When it comes to putting the right message in front of your audience, it’s not always HOW you say it, but WHEN you say it. Picture this… You’re at a party and a complete stranger approaches you, drops down on one knee, and asks you to marry them before you even exchange names. Sounds ridiculous, … Read more