Ever feel like your social media content is a shot in the dark, hoping it’ll resonate with your audience? Turns out, you don’t have to leave it to chance. In my last post, we talked about how to use your audience insights to craft compelling copy for your marketing efforts (and I even shared a … Read more
You know how sometimes when you go to write your emails, landing pages, or social media content, your brain turns into one of those cymbal-banging monkey toys? It’s the worst to be sitting down at your computer — especially when you’re short on time — and then end up staring at the screen without getting … Read more
Ever felt like a certain product or program “spoke to you” and you just HAD to buy it? Well, I’m about to show you how to do that with your OWN offers 💥 Over the last week, I’ve shared a few different ways to get inside your audience’s head through surveys and noticing what kind … Read more
You know how when you first start dating someone, you pay extra close attention to clues about what they like and don’t like? Building a relationship with your audience is a lot like that. Last week we established that the easiest way to know what your audience wants is to ask them with a survey. … Read more
Can I let you in on a hot tip? 🔥 Copywriting legend Eugene Schwartz once said, “Great copy isn’t written, it’s assembled.” Here’s what this means for YOU… If you’ve ever found yourself wondering what in the world your audience wants… Or what to say to them to get them to convert into paying clients … Read more
Today’s the day! We’re finishing up our sales funnel messaging series with an example of bottom-of-funnel ad copy that will help turn your leads into CLIENTS 🙌 (I’m also giving you a few extra ways to get more juice out of your bottom-of-funnel strategy, so read until the end!) At this stage, remember that we’ve … Read more
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