The countdown is ON! The New Year is almost here, and if you want to pack your program, now’s the moment to make it happen. Whether you’re still pulling it together or just putting on the finishing touches, these five strategies will help you turn it into one of your best offers yet. Let’s dive … Read more
The holidays are right around the corner… Have you mapped out your plan so you can take some real downtime this year? I can’t tell you how many times I’ve been with my family during the holiday… But instead of being present, my mind was racing with all the things I had to do for … Read more
At the marketing conference in Dallas a few weeks ago, there was an interesting theme that kept coming up over and over… It was that “silent fears are holding your audience back from making a buying decision.” The market is more crowded than ever, and new competition is popping up left and right. If you … Read more
As a little treat, I’ve got some AI prompts for you and did a deep dive into a few powerful strategies from my conference last week. NOTE: You’re going to want to save this post I’ve been secretly playing around with AI since ChatGPT first came out. I built a nutrition calculator (with code, even … Read more
Wow do I have some hot take-aways for you today… I just got back from an amazing conference in Dallas where some of the BEST marketers and innovators on the planet dropped insane amounts of gold. Straight from Dallas, I flew to Tampa for my Mom’s 70th bday (Happy Birthday, Mom!). Then, just when I … Read more
Well, I DID IT! I posted daily Reels for 90 days straight. Actually, 92, but whose counting 🙂 I went from posting NO reels to posting daily…. And I did it because Instagram is one of the FASTEST places to grow your audience and connect with people in your target market… Especially for fitness & … Read more
You see it all the time in the health and fitness space… You’ll see ads, emails, or social posts that say: “Looking for busy moms over 40 who want to get fit!” Or “Are you a man over 30 who wants to build more muscle and boost your energy?” These callouts are usually followed by … Read more
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