I’ve been running a little experiment this week. Maybe you’ll want to try it too. A few days ago I checked my screen time… Let’s just say YouTube has been winning more than I’d like. 😅 When you look at the numbers, it’s unbelievable how quickly they add up. Hours. Gone. That’s life, WASTED, with … Read more
If you’ve seen me posting videos of shelter dogs lately… You’re probably wondering what’s going on. 😊 No… I’m not starting a dog rescue. But this is something that’s been on my heart for a long time… Last week, we visited a local shelter that doesn’t get a lot of funding or exposure. There are incredible dogs there. … Read more
I’ve been noticing a pattern lately. And while this won’t apply to everyone, I have a hunch it’ll resonate with a lot of you. I’ve noticed it not just with clients… But with friends. Other business owners. Even myself, sometimes. Especially if you’ve been doing this for a while. People hit a point where they … Read more
I hear it every single week: “Alicia, I’m just not a tech person.” “My leads all suck lately.” “It’s faster just to do it myself.” I’m going to be a little bit of a “business architect” today and tell you the truth: Friction is a choice. Most coaches aren’t truly “bad at tech.” But … Read more
What you need to know: 1. Sooo many changes with the new Andromeda update. I’ve got you covered below. 2. My husband almost got scammed this week. Wanted to fill you in so this doesn’t happen to YOU. It was a sophisticated, multi-touch point scam. Just know: If you ever think your gmail was hacked … Read more
This pic isn’t what it looks like… Because these aren’t actually donkeys… They are ZEBRAS. See them now? Here’s the thing: we do this in business all the time. We rush. We assume. We jump to conclusions before checking all the details. And just like mistaking zebras for donkeys, those quick snap judgments can cost … Read more
I led two group coaching calls this week with dozens of health & fitness pros… And I started each one by sharing an important announcement. I’ve been noticing a trend. And chances are, you might be in this same boat, too. Here’s the question I asked them: Are you running ads right now? yes / … Read more