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Keep Your Audience Ready To Buy

For the last few weeks, we’ve been talking about how to improve your signature offer. How to name it, how often to promote it, and even how to position it so it’s a total no-brainer for your ideal client. But there’s another huge factor influencing the success of your signature offer that you might not … Read more

You’re Not Selling Enough…

Every month inside of Content Club, we do live coaching… And more often than not, we’ll get a few questions about why we think someone’s offer isn’t converting. After asking them a series of questions, we find that the offer isn’t the problem at all… It’s that they’re not selling enough! I know as coaches … Read more

Want Better Results? Do LESS!

My word this year is “SIMPLE”.   (OK, I have two. FUN and simple ) I’m keeping my marketing simple, my offers simple, my schedule simple, and my LIFE simple. Since I started running everything I do through my “simple” filter, everything has gotten a whole lot easier. I no longer need to create new … Read more

Discipline vs. Excitement

Quick thought for you today… You might have started the year with BIG goals and BIG plans and BIG promises to yourself… But as we approach mid-February, you might already be making compromises, slowing down, or reverting back to your old habits. If you do this every year, you might assume you have a “discipline” … Read more