Get ready… I was looking at a coach’s “to-do” list a couple of weeks ago. It was 9. pages. long. Updating client billing. Fixing their website. Adding an upsell. Creating a client ascension campaign. Setting up Facebook ads for their next offer. And the list goes on. And on. And that’s all on top of … Read more
Every business has a ceiling. It’s the point where you literally cannot work any harder, stay up any later, or “hustle” any more than you already are. Most businesses start here. And unless you make some massive changes when it comes to delegation, automation, and simplification… YOU become the ceiling. You end up building a … Read more
I was talking to a gym owner yesterday who is currently “drowning.” She was at her daughter’s birthday dinner over the weekend…but she wasn’t fully present. Her mind was on the phone hidden under the table, while she was swapping a class credit for a member who “forgot” to cancel. She was trying to be … Read more
Most coaches think they need more leads to scale. More DMs. More opt-ins. More “discovery calls.” But if you’re already exhausted, “more” is the last thing you actually need. What you actually need is a filter. 👉 Not every lead deserves your time. If you’re spending 45 minutes on the phone with someone who can’t … Read more
I hear it every single week: “Alicia, I’m just not a tech person.” “My leads all suck lately.” “It’s faster just to do it myself.” I’m going to be a little bit of a “business architect” today and tell you the truth: Friction is a choice. Most coaches aren’t truly “bad at tech.” But … Read more