So you’ve followed up with your new leads, you’ve nurtured your existing clients, and you’ve even reached out to past clients… but what about those leads who still haven’t taken action? It might be time to run a re-engagement campaign. These campaigns are designed to “wake up” your inactive subscribers and give them one last … Read more
This month we’ve been talking about the “magic” of the follow-up and how to convert your new leads into real, paying clients… But what about your previous clients? They already know, love, and trust you… So why not follow up with them, too? Think about it… They’ve already experienced the value you provide, so it’s … Read more
Let’s be honest: your ideal clients are being sold a lot of nonsense. The health and fitness space is FULL of empty promises, quick fixes, and one-size-fits-all solutions… So by the time your ideal clients see YOUR offer? They need to wholeheartedly believe that what you’re selling them can help them. (It’s no wonder people … Read more
This month I’ve been talking about how to improve your lead follow-up to land more paying clients… But what happens when people keep taking your low-ticket offers and not your high-ticket offers? It’s simple: STOP positioning your low-ticket offers as “everything they need” to achieve their goal. Instead, position your low-ticket offers as a quick … Read more
You might not realize this because most coaches don’t talk about their “failed” sales funnels as much as their profitable ones… But trying to get a brand new lead to convert from a free lead magnet straight into a $200 or $300 program isn’t always as easy as people make it sound — especially if … Read more
I know it’s tempting… Someone opts into your email list, and you immediately want to hit them with your offer. That’s the whole point of capturing new leads, right? Well… sort of. Your follow-up emails need to be more than just a sales pitch. Yes, you’ll eventually invite your new leads to take action, whether … Read more
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