This One’s For All The Control Freaks

I have a confession to make…

I, Alicia Streger, am a recovering control freak.

(Although my husband Keith might argue with the “recovering” part sometimes )

And I have to admit that for me, one of the hardest parts of growing my business was giving up control and LETTING my team help me.

Can you relate?

As business owners, our businesses are our babies. The thought of letting other people come in and help? That’s SCARY!

Still, it’s the only way out from under the mess.

You can’t work 60+ hour weeks forever…

You can’t keep juggling all the balls in the air, expecting not to drop any…

And you can’t expect to grow your business to its full potential if you’re the only one steering the ship (or making ALL of the decisions).

So, how do you start letting go?

Firstly, acknowledge the fear — but don’t let it paralyze you.

It’s normal to feel a little nervous about handing over parts of your business to others.

Remember, hiring a team is not about losing control, it’s about strategically sharing responsibilities to 10X your business’s success.

Second? Invest some real time and effort into hiring the RIGHT people.

I can’t stress this enough…

It’s not just about how much someone “costs” or how much experience they have…

It’s about finding people whose skills and values align with your business.

When you have a team you trust, letting go becomes SO much easier.

The last thing is, it’s up to you to communicate your vision clearly.

Your team needs to understand your business’s goals, values, and expectations, and being in alignment ensures that everyone is working towards the same “North Star”.

And yes, sometimes, you WILL hire the WRONG people.

It happens to everyone, and we’ll talk more about that in my next email.

But for now, repeat after me one more time if you forgot:

I don’t get paid for the HOURS I work. I get paid for the VALUE I create.

Make it an amazing day,


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