So I’ve been sharing the behind the scenes on my 90-Day Instagram Reels Challenge…
Haven’t missed a day, 61 days strong!
And today I want to break down the EXACT METHOD that I use to batch my content to post CONSISTENTLY on IG — and still run my entire business and keep up with all the things.
And I’m going to be honest with you…
It’s a lot more work that I originally thought.
But I am getting faster and better at it every day.
Let’s dive into the nitty gritty…
And also find out how you can snag my Notion “batching” template + calendar if you want it!
Step 1: IDEATION
- I keep a running “ideas” board on Notion (this is where I map out the topics and ideas I want to share — that all align with my content pillars)
- Once a week for I do research on viral posts in my niche (to see what’s trending) on the IG explore page (30 mins, 2x per week)
- I consume content throughout the week with INTENTION & save posts in categories to use as inspo
Step 2: BUILD A 30-DAY CALENDAR
- I align my content calendar with my marketing calendar + goals
- I created a “monthly framework” to keep my hooks, content, and video styles fresh…
- So, I go through my board and plug in content ideas where it makes the most sense!
- Now I’ve got my entire plan for the next 30 days
Step 3: MARK THE GOAL FOR EACH POST (don’t miss this part)
- I go through each post and mark the goal (grow, connect, or promo)
- This step helps me avoid one of the most COMMON mistakes in content creation…. posting for the sake of posting!
Step 4: WRITE & EDIT IT
- I write a week’s worth of posts in ONE block (hook, CTA, keywords, scripts, caption, hashtags)
- I also note what video shots (if any) I’ll need for the Reel
- Editing gets done in another block
- If I don’t stay ahead, I get stressed – so staying ahead is KEY
Step 5: FILM
- I’m constantly filming b-roll so I have a vault to tap into
- Since I’ve got my film shots mapped out (step 4), I can bang those out in a lot less time
- Quick trick is to set up your tripod and film… then change your outfit and film a different piece of content. It’s a lot easier than constantly finding the best camera angels and lighting
Step 6: Edit & Schedule!
- Home stretch! I edit my videos and schedule them in advance (right through the IG app) so I can stay consistent without the stress of remembering to post
Yes, this all takes time! Yes, this is the long game.
But like I said, I’m getting faster and faster, and you will, too!
And If you want to get your message out there with one of the top-performing strategies right now, you’ll be jumping in on Reels, too.
So two quick things:
1. If you’re still creating allll of your content from scratch and it’s taking too much time… we have done 90% of the planning, research, scripting, and content for you. You can learn more over here.
2. If you want the exact template I use to create all of my Reels to make sure that nothing falls through the cracks (and stay HYPER-ORGANIZED!) — first make sure you follow me on IG, and then comment “BATCH” over on this post.
That’s about it for now! Hope you found this helpful!
Keep up the greatness,
Alicia
