I still don’t have a name for this newsletter yet…
But I do have something really good for you this week.
(If you want to catch up on the first two editions, you can do that here & here)
This week, I want to give you something super practical you can use to boost sales — starting today.
Let’s GO
Alicia 🙂
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Lately, I’ve been doing a ton of coaching calls where I audit client sales pages.
And here’s what I see over and over again:
- Most coaches bury their sales pages in fluff.
- Or (more often), they leave out the key pieces that help people actually say YES.
At first, I was going to share just a few of the biggest levers that move the needle on a sales page…
…but then I thought: why not just give you the entire framework?
So here ya go.
A little gift to celebrate the new newsletter
Your 10X High-Converting Sales Page Audit Checklist
Here’s a sneak peek at what’s inside:
1. Headlines that actually stop the scroll.
If your headline doesn’t make prospects instantly think “That’s for me,” they’re gone. This is where most sales pages die. They lead with something vague like “Transform Your Life Today.”
Instead, your headline should call out your audience and their biggest desire (or pain). Example: “Finally Kick Sugar Cravings in 30 Days (Without Tracking Every Bite).”
2. The “problem” most coaches skip.
Before people believe in your solution, they need to see that you understand their struggle. A simple way to do this:
“Chances are, you’ve felt at least one of these before…”
or, “Here’s how it usually shows up…”
and then bullet out the frustrations your ideal client is living with. Done right, this creates instant connection and makes your reader feel seen.
3. Benefits > features.
Nobody buys a “meal plan” or “12 weeks of workouts” anymore. They buy the result. If you list features, always follow with “so you can…” and tie it back to what they really want.
(Example: “Weekly meal plans so you can stop stressing about what’s for dinner and finally stay consistent.”)
4. Clear, repeated CTAs.
So many coaches only add one or two “buy now” buttons like they’re afraid to sell on their page. Your call-to-action should be BOLD, direct, and show up multiple times throughout the page. Make it impossible to miss.
These are just skimming the surface…
Click here to grab your 10X High-Converting Sales Page Audit Checklist (FREE)
This will save you hours of second-guessing and make sure your next sales page is actually set up to convert!
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Your Move This Week:
1. Run your sales page through the checklist.
Grab the PDF and go line by line. Spot what’s missing and fix at least one thing immediately.
2. Tighten your headline.
Rewrite your sales page headline so it calls out your audience and the big result they want. Make sure it’s not vague or generic.
3. Speak directly to your ideal client. Add a section that shows you get them. Use bullets to spell out their struggles, frustrations, and desires in their own words. Make them nod their head and think, “This is me.”
4. Add one more CTA.
If you’ve only got one or two “buy now” buttons, add at least one more in a natural place.
Do these 4 things, and you’ll already be ahead of 90% of coaches out there.
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Foundations First…
Sometimes, it feels like God can’t hear me.
I talk to Him all the time. But a lot of times, I don’t hear anything back.
In my heart, I know He is always there.
But when there’s silence, my mind starts to wander.
The last couple of weeks have felt like radio silence.
And yesterday, I started to get a little frustrated… and was like, GOD, can you please talk to me and let me know that you can hear me.
God can speak to us in many ways.
Through dreams, visions, directly to your heart, through other people, etc.
Another is through scripture.
And do you know what I read this morning?
When I read it, I immediately teared up:
“… from the first day that you set your heart to understand and humbled yourself before your God, your words have been heard.” – Daniel 10:12
This wasn’t a random page I flipped to.
I’m in the book of Daniel right now, and this was my chapter for the day.
It was like He KNEW I was going to ask…
And that this was all a part of the plan ❤️
So if you’re wondering if God can hear you…
He CAN. He is ALWAYS listening.
God is unchanging. He is full of love.
He will NEVER abandon you.
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